

C. Dorairaj (third left), proprietor of Pazhamudir Nilayam, assuming the presidency of the Indian Chamber of Commerce and Trade, Coimbatore, succeeding Rajesh B. Lund (fourth left) on August 19.
| Picture Credit score: M. PERIASAMY
The Indian Chamber of Commerce and Trade, Coimbatore, has proposed a “Clear Coimbatore Mission” to make the town cleaner, more healthy, and extra sustainable.
This was one of many resolutions handed on the annual assembly of the Chamber held right here on Wednesday. The Chamber mentioned the town ought to implement a scientific stable waste administration system with emphasis on efficient supply segregation, common door-to-door assortment, removing of rubbish hotspots, and prevention of littering and unlawful dumping.
There’s additionally a necessity to enhance public sanitation, guarantee higher upkeep of roads and public areas, safety of waterbodies, and lively participation of residents, companies and industries on this mission.
On the State degree, the commerce and trade physique referred to as for a complete agri tourism coverage tailor-made for each district, thus offering extra earnings to farmers and creating jobs for rural youth and ladies.
Tamil Nadu has various agricultural actions, starting from horticulture, plantations, conventional farming practices, rural tradition, native delicacies, festivals and pure sources. The Union authorities has recognised agri-tourism as an vital element of rural tourism and has included it inside its initiatives for selling rural homestays and sustainable tourism.
The State ought to represent a State agri tourism growth committee, introduce a single-window, farmer-friendly registration/licensing system, and lengthen appropriate subsidies, concessional loans, tax advantages and different incentives to eligible agri-tourism centres.
By means of this coverage, it ought to encourage farm-based lodging, native delicacies, agricultural actions, harvesting experiences, conventional arts, handicrafts, and sale of native agricultural and value-added merchandise.
It must also impart talent coaching with certificates programmes in hospitality, meals security, farm tourism, and guiding and digital advertising and marketing. The State authorities ought to promote registered agri-tourism centres by State tourism portals, digital platforms, social media, journey companies and on-line reserving platforms, together with agricultural festivals, farm occasions and rural cultural programmes.
C. Dorairaj, proprietor of Pazhamudir Nilayam, Coimbatore, was elected president of The Indian Chamber of Commerce and Trade, Coimbatore, on Wednesday for 2026-2028. He had served because the Chamber’s treasurer, secretary, and vice-president.
Revealed – August 20, 2026 05:43 pm IST






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