Every now and then, one thing occurs in tech land that is prime meme fodder. The most recent: A shoe firm all of the sudden — and seemingly inexplicably — pivots to go all in on AI.
Allbirds discovered itself the topic of many jokes on social media on Wednesday. Buyers within the long-beleaguered firm, although, had one thing to rejoice. Its inventory worth shot via the roof after it rebranded itself as NewBird AI and stated it will present GPU compute-as-a-service.
Take a look at a few of these top-tier comedy choices:
#1 As Ross Geller as soon as yelled in a legendary ‘Pals’ episode: ‘PIVOT!’
#2 Somebody’s going purchasing
With Allbirds footwear getting winded down, I’ve began shopping for lots of of allbirds footwear for 50 cents on the greenback.
Thus far, i’ve amassed a portfolio of 15,000 Allbirds footwear.
Quickly I’ll management the complete Allbirds market.
— Finance Man (@GuyInFinance) April 15, 2026
#3 Enter ‘The Wolf of Wall Avenue’ memes
The identify of the corporate… NewBird AI. It’s a cutting-edge, AI-native cloud infrastructure agency out of- properly, they was out of San Francisco making sneakers, however neglect that, John- they’re now awaiting imminent deployment of next-generation GPU compute clusters which have… pic.twitter.com/ArYT41hx8J
— Negligible Capital (@negligible_cap) April 15, 2026
#4 Ouch
#5 Effectively, what if?
Allbirds, based in 2015, rapidly rose to fame for its wool sneaker, turning into a Silicon Valley tech bro favourite. Former President Barack Obama was noticed carrying a pair in 2020.
It was a Wall Avenue darling as properly. Throughout the firm’s buying and selling debut in 2021, its valuation reached $4 billion.
However issues began crashing after 2022, when the shoe misplaced its shine. In 2023, Allbirds posted an annual lack of $101 million, and its shares plummeted 47%.
Within the years since, it launched merchandise that flopped, laid off employees, and went via a administration shake-up, none of which helped flip issues round.
In March, Allbirds introduced that American Trade Group, a New York-based trend and shopper firm, would purchase it for $39 million.
After Wednesday’s AI pivot, its shares rose by about 582%. There was a slight correction in after-hours buying and selling, when the value dropped 28%.





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